What's mine is yours

A lot has been written about generosity (Generation G), sharing and participation, but this video has a new perspective on what it calls "collaborative consumption". The idea that we are not so interested in ownership does seem intuitively true when you think about how music has changed from cds to MP3, to streaming. Of course for every trend there is a counter-trend, but there are some good examples in here which are certainly worth stealing, as well as a much appreciated bassy backing track.