Green for Interactivity

Doritos have teamed up with Hackney rapper Professor Green (I am doubtful as to his academic credentials) to help launch their 'Late Night Snacks' range.

Normally I equate Doritos ads to silly, tongue-in-cheek smiles times, but things have got all grimey up in here. After all, they are late night snacks, and it all be happnin' on the mean streets late at night wiv all those late night Doritos eaterz and der bitches and dat.  I digress. The point is that they have made a music video, promoted through a heavily branded youtube page. http://www.youtube.com/doritosuk

But isn't that a bit boring you say? Sure, but there is a technological twist. The video is interactive, and as you drag around the video you can see a full 360 degree perspective of the night club that Green be rhyming in, which is jolly fun to do.