Friday 14 May 2010

What motivates us


Dan Pink's fantastic TED talk on what motivates us just got a little bit better. This version has been animated by some clever chaps at RSA. They have developed an innovative style and it makes it very watchable. It is also a good excuse to mention Dan's original talk which contains the revelation that paying people more as an incentive, actually gets worse results than getting them to do it for free. It is yet further proof of the importance of Behavioral Economics and a lesson to companies that workers need time to develop their own projects.
Watch it in full-screen glory here.

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