Now you can test drive a Volkswagen through a digitally activated print ad using your iPhone. Whatever next Internet? Ordering the love of your life from Russia? Some sort of cat-related online roulette? Charlie Sheen being anointed Warlock Overlord of the World Wide Web? (I think we're on track for that.)
Take a look at the video from Volkswagen Norway to see how it works:
It's not going to be an Angry Birds killer but then it's not a game, it's just a new way to interact with VW.
P.S. Track in the video is Paper Aeroplane by Angus and Julia Stone. Link
Via Digital Buzz Blog
Take a look at the video from Volkswagen Norway to see how it works:
It's not going to be an Angry Birds killer but then it's not a game, it's just a new way to interact with VW.
P.S. Track in the video is Paper Aeroplane by Angus and Julia Stone. Link
Via Digital Buzz Blog
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