Sky dive from Space

Branded Content has finally been proven to be more effective online than short tv spots. Admittedly it was proven by a branded content company, but we are happy to take their word for it if it means we get less of this and more of this. Red Bull have a history of creating great stuff (remember the awesome and completely unbranded Unflinching Triumph?) and their newest project is no different. Its well executed and feels spot on for the brand. Here are a selection of others we have enjoyed recently.

McDonalds- Monoski
Microsoft- Dr. Bing
Absolut- I'm Here
Banana Republic/ Vanity Fair